What is a Strategic Partner?
What is a strategic partner? First off there are three basic types of business to business engagement customer, vendor, and partners. The first is fairly self-explanatory, a b2b customer purchases products or services from your business. Conversely, a b2b vendor is a business you purchase products or services from. However, the more complex b2b engagement is a partnership because there are many forms of partnership. A strategic partnership has some clear characteristics to define this form of engagement. Start getting ahead now! See how a strategic partner can grow your business Tell me more "No matter how brilliant your mind…